Introduction

“It’s Now or Never” is a song recorded by Elvis Presley and released as a single in 1960. The song is one of the best-selling singles by Presley (20 million copies), and one of the best-selling physical singles of all time. It was recorded by Bill Porter at RCA Studio B in Nashville.

It's now or never by Elvis Presley, EP with 4059jacques - Ref:119663797

History

The song was originally written as “There’s No Tomorrow” by Tony Martin and Ben Ryan in 1949. It was a minor hit for Martin.

Presley recorded his version of the song on April 20, 1960, during the sessions for his album Elvis Is Back!. The song’s producer, Chet Atkins, had heard the Italian song “O Sole Mio” and thought it would be a good fit for Presley. He asked Elvis’s manager, Colonel Tom Parker, to get permission to use the melody of “O Sole Mio” for the song. Parker was able to secure the rights, and Elvis recorded the song with new lyrics written by Aaron Schroeder and Wally Gold.

Reception

“It’s Now or Never” was released as a single on June 21, 1960. The song was a commercial success, reaching number one on the Billboard Hot 100 chart and staying there for five weeks. It also reached number one in the UK, Canada, and Australia. The song was certified gold by the Recording Industry Association of America (RIAA) in 1960.

“It’s Now or Never” is one of Elvis Presley’s most popular songs. It has been covered by many artists, including The Beatles, The Beach Boys, and Bon Jovi. The song was also featured in the 1961 film Blue Hawaii.

“It’s Now or Never” is a classic Elvis Presley song that is still popular today. The song is about seizing the day and not letting love pass you by. The song’s catchy melody and Presley’s powerful vocals make it a timeless classic.

The song is a reminder that we should live our lives to the fullest and not take anything for granted. We should never let fear hold us back from pursuing our dreams and finding love. “It’s Now or Never” is a song that inspires us to take chances and make the most of every moment.

Watch The Video

Lyrics

It’s now or never
Come hold me tight
Kiss me my darling
Be mine tonight
Tomorrow will be too late
It’s now or never
My love won’t wait

When I first saw you
With your smile so tender
My heart was captured
My soul surrendered
I’d spend a lifetime
Waiting for the right time
Now that you’re near
The time is here at last

It’s now or never
Come hold me tight
Kiss me my darling
Be mine tonight
Tomorrow will be too late
It’s now or never
My love won’t wait

Just like a willow
We would cry an ocean
If we lost true love
And sweet devotion
Your lips excite me
Let your arms invite me
For who knows when
We’ll meet again this way

It’s now or never
Come hold me tight
Kiss me my darling
Be mine tonight
Tomorrow will be too late
It’s now or never
My love won’t wait

It’s now or never
My love won’t wait

It’s now or never
My love won’t wait

It’s now or never
My love won’t wait

You Missed

“On February 5, 2024, just after 2 a.m., Toby Keith quietly passed away in Moore, Oklahoma, in the presence of his family. Stop for a moment and truly imagine the quiet of that night—the man whose voice had traveled from tiny honky‑tonk bars to military bases across the globe, whose songs had filled stadiums with pride and emotion, was resting exactly where his story began. The water tower down the street still reads “Home of Toby Keith,” a silent testament to decades of music, devotion, and the journeys that made him one of country music’s most recognizable voices. Born Toby Keith Covel in Clinton in 1961 and raised in Moore, he first discovered his voice while balancing oil field work by day and nightly performances. His breakthrough came in 1993 with “Should’ve Been a Cowboy,” a song that would become a generational anthem and the cornerstone of his enduring career. Even after achieving 20 No. 1 hits, numerous awards, and a posthumous induction into the Country Music Hall of Fame in 2024, Toby never lost sight of home. He carried his fame with humility, always returning to the town that had shaped him. In his final months, as he battled stomach cancer, Toby continued to show up. In December 2023, he performed three sold-out “rehab shows” in Las Vegas, a prelude to a tour his body would never complete. His last recording, a duet with Luke Combs covering “Ships That Don’t Come In,” held a deeper poignancy, speaking of journeys that never return. Even at the end, Toby’s music was never about perfection—it was about presence, authenticity, and giving one more song, one more night, one more memory. And in the final act, he closed his eyes at home in Oklahoma—the place that had echoed in every note he ever sang.