Introduction
Conway Twitty’s “It’s Only Make Believe” is more than just a catchy tune. It’s a journey through musical genres, a launchpad for a legendary career, and a timeless story of love and longing. Released in 1958, the song wasn’t just Twitty’s first hit, it rocketed him to national stardom, topping both the US and UK charts. But its impact goes far beyond initial success.
Born from a songwriting session in Canada with drummer Jack Nance, “It’s Only Make Believe” straddled the line between rockabilly and country. The song’s driving rhythm and Twitty’s raw vocals resonated with teenagers, while the heartfelt lyrics about unrequited love struck a chord with a wider audience. Producer Jim Vienneau even encouraged Twitty to keep his signature growl, adding authenticity to the performance.
Though initially released as the B-side to “I’ll Try,” “It’s Only Make Believe” quickly stole the spotlight. Its chart-topping success not only launched Twitty’s solo career but also marked a turning point in country music. The song’s rockabilly influences helped pave the way for the crossover appeal of artists like Elvis Presley and Johnny Cash.
The song’s legacy extends beyond its initial impact. In 1959, Twitty recorded a duet version with Loretta Lynn, further solidifying the song’s place in country music history. “It’s Only Make Believe” has been covered by numerous artists, from Dolly Parton to The Mavericks, each adding their own touch to the enduring story.
Today, “It’s Only Make Believe” remains a beloved classic. Its simple yet powerful lyrics, coupled with Twitty’s charismatic vocals, continue to resonate with listeners across generations. So, the next time you hear the song, remember the journey it took, the genres it bridged, and the careers it launched. It’s a reminder that even in the world of make-believe, sometimes the most genuine emotions shine through.